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Re: AI Tools Accelerate the Demise of News Sites

David Sparks

The Wall Street Journalran an articlecovering how News Sites are seeing a dramatic decrease in traffic in response to Google’s new AI tools. This shouldn’t be a surprise. AI search delivers answers without requiring the you to click on the blue links. So there’s less traffic for all Internet sources and, subsequently, less revenue.

This is so true. Just today, I wanted a list of all the auto races on TV. Instead of checking the TV guide or googling it, I asked Perplexity to list the races, with times and channels. It gave me a full rundown in seconds. Why would I do it any other way?

Time (ET) Race/Event Channel/Platform
3:50 am (Live) Formula 3 Austria Sprint Race ESPN Plus (stream)
6:25 am – 7:30 am Formula 1 Austrian Grand Prix Practice 3 ESPN2
8:15 am (Live) Formula 2 Austria Sprint Race ESPN Plus (stream)
8:55 am – 9:30 am MotoGP Racing From TT Circuit Assen FS1
9:30 am – 10:30 am NASCAR Truck Series Qualifying at Lime Rock Park FS1
9:55 am – 11:00 am Formula 1 Austrian Grand Prix Qualifying ESPN2
10:00 am (Live) Pro Motocross Southwick Nationals Race Day Live Peacock (stream)
1:00 pm (Live) Pro Motocross Southwick Nationals Gate Drop Peacock (stream)
1:00 pm – 2:00 pm Pro Motocross Southwick Nationals Gate Drop NBC
1:00 pm – 3:30 pm NASCAR Truck Series 150 at Lime Rock Park FOX
3:00 pm – 4:00 pm NHRA Drag Racing Summit Nationals PS All-Star Callout FS1
4:00 pm – 6:00 pm ARCA Menards Series 100 at Lime Rock Park FS2
5:00 pm – 6:00 pm 2025 New Zealand Jet Sprints Racer
6:00 pm – 6:30 pm MotoGP Racing From TT Circuit Assen FS2
6:30 pm – 7:00 pm NASCAR Pre-Race EchoPark Speedway (formerly Atlanta) TNT
7:00 pm – 10:30 pm NASCAR Cup Series 400 at EchoPark Speedway TNT
7:00 pm – 8:00 pm NHRA Drag Racing Summit Nationals PS All-Star Callout (Replay) FS2
11:00 pm – 1:00 am NASCAR Truck Series 150 at Lime Rock Park (Replay) FS2